Caesars

Caesars sportsbook app

Caesars Relaunches ‘Unified’ Sports Betting App Following William Hill Migration

Caesars unveiled a new unified sports betting app following its integration with William Hill. The casino giant announced Monday it relaunched Caesars Sportsbook on William Hill’s Liberty platform. It also integrated Caesars’ loyalty program Caesars Rewards into the app. The majority of William Hill sportsbooks also rebranded to Caesars Sportsbook, with a handful of exceptions. The […] Read More
Posted on: August 2, 2021 | Industry News Sports Betting | Brad Allen
Arizona sports betting

Stadium Sportsbooks Next Door To Each Other In Arizona Sports Betting Market

The major stadiums in downtown Phoenix both will have sportsbooks, as the Arizona sports betting landscape takes shape. Gov. Doug Ducey signed Arizona sports betting legislation and a new tribal compact last month. Since then, Arizona sportsbook partnerships emerged, as well as clarity on when the state might launch. On Thursday, the Arizona Diamondbacks announced a […] Read More
Posted on: May 6, 2021 | Regulation Sports Betting | Pat Evans
William Hill

William Hill US CEO Joe Asher Out As Caesars Finishes Takeover

New William Hill owner Caesars Entertainment will be moving forward without the head of the sportsbook’s US operations. Joe Asher, CEO of William Hill US since 2012, stepped down, both Caesars and Asher confirmed Thursday. CDC Gaming Reports first reported the information. “This is true,” Asher told LSR in an email. “Future plans are to take a little […] Read More
Posted on: April 22, 2021 | Sports Betting | Matthew Waters
NFL

Hell Frozen Over: NFL Signs Sports Betting Deals With Three US Sportsbooks

The NFL appears to be recovering quite well from the damaging effects of legal US sports betting. The league announced Thursday it will partner with three prominent sportsbooks in the United States: Caesars DraftKings FanDuel The NFL becomes the last of the four major US professional sports leagues to add sports betting partnerships. In a […] Read More
Posted on: April 15, 2021 | Industry News Sponsorships Sports Betting | Adam Candee
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