It did not take long for Super Bowl betting to hit a new record compared to 2021.
So far, 14 states reported a combined $588.1 million in handle and $45.9 million in revenue. That is compared to $486.5 million in handle and $43 million in revenue from 17 legal jurisdictions in 2021.
Super Bowl betting reports will slowly trickle out until there is a final number at some point in April.
Super Bowl betting by state
These tables will be updated whenever a new jurisdiction reports its Super Bowl data.
| State | 2022 Handle | Change from 2021 | 2022 Revenue | Change from 2021 |
|---|---|---|---|---|
| Colorado | $41,026,795 | 31.5% | $4,459,613 | N/A |
| Delaware | $1,538,000 | -19.1% | $180,000 | -20.4% |
| Illinois | $60,506,250 | 32.7% | $9,506,379 | 24.1% |
| Iowa | $16,275,000 | -0.2% | N/A | N/A |
| Mississippi | $6,375,715 | -21.1% | N/A | N/A |
| Montana | $695,838 | 41.1% | $267,971 | 2336.1% |
| Nevada | $179,823,715 | 32.1% | $15,413,228 | 22.6% |
| New Hampshire | $7,700,000 | 8.5% | N/A | N/A |
| New Jersey | $143,700,000 | 22.4% | $7,800,000 | -31.0% |
| Oregon | $5,000,000 | 44.3% | N/A | N/A |
| Pennsylvania | $68,044,810 | 26.9% | $4,575,339 | -51.3% |
| Tennessee | $23,111,449 | 49.8% | $3,441,762 | 22.9% |
| Virginia | $33,157,000 | 69.5% | N/A | N/A |
| Wyoming | $1,177,856 | N/A | $246,988 | N/A |
| Total | $588,132,428 | 20.9% | $45,891,279 | 6.8% |
The table above tracks progress compared to the total from 2021. The below table tracks the jurisdictions on a same-store basis.
| State | 2022 Handle | Change from 2021 | 2022 Revenue | Change from 2021 |
|---|---|---|---|---|
| Colorado | $41,026,795 | 31.5% | $4,459,613 | N/A |
| Delaware | $1,538,000 | -19.1% | $180,000 | -20.4% |
| Illinois | $60,506,250 | 32.7% | $9,506,379 | 24.1% |
| Iowa | $16,275,000 | -0.2% | N/A | N/A |
| Mississippi | $6,375,715 | -21.1% | N/A | N/A |
| Montana | $695,838 | 41.1% | $267,971 | 2336.1% |
| Nevada | $179,823,715 | 32.1% | $15,413,228 | 22.6% |
| New Hampshire | $7,700,000 | 8.5% | N/A | N/A |
| New Jersey | $143,700,000 | 22.4% | $7,800,000 | -31.0% |
| Oregon | $5,000,000 | 44.3% | N/A | N/A |
| Pennsylvania | $68,044,810 | 26.9% | $4,575,339 | -51.3% |
| Tennessee | $23,111,449 | 49.8% | $3,441,762 | 22.9% |
| Virginia | $33,157,000 | 69.5% | N/A | N/A |
| Wyoming | $1,177,856 | N/A | $246,988 | N/A |
| Total | $588,132,428 | 28.9% | $45,891,279 | 6.8% |
New record Super Bowl handle in Nevada
Super Bowl tourism is back in Nevada, it seems.
Handle hit $179.8 million to set a new record for action on the game in the Silver State. That’s up 13.4% from the previous record of $158.6 million set in 2018.
That is a significant detail considering Nevada sportsbooks were the only legal place to wager on the 2018 Super Bowl. The Supreme Court‘s decision on PASPA that paved the way for other states to join the legal US sports betting market did not come until May 2018.
The fact that Nevada is still experiencing growth without remote registration should ease concerns that sports betting expansion will hurt Las Vegas’ gaming industry. It is also important to remember Nevada casinos were under a 50% capacity restriction during last year’s game.
NJ sees growth despite NY open
The Super Bowl was a source of good news for New Jersey sportsbooks as handle grew despite mobile NY sportsbooks launching in January.
Super Bowl handle in NJ was $143.7 million, up 22.4% from the prior year. Revenue fell to $7.8 million for a 5.4% hold.
More details on how New Jersey is handling the new competition from the north will come Wednesday when NJ’s full January report is published.
Illinois grows, too
Super Bowl handled jumped 32.7% at Illinois sportsbooks to $60.5 million this year. A 15.7% hold led to $9.5 million in revenue and $1.4 million in taxes.
Illinois included a few additional details on betting activity:
- Mobile handle accounted for 90.5% of all handle on the game.
- Pre-game wagers accounted for $44.2 million, or 73% of total handle.
PA online Super Bowl unique users up 29%
There were 413,000 unique users logged into legal PA sportsbooks during Super Bowl Sunday, up 29% from last year, according to GeoComply data from the Pennsylvania Gaming Control Board.
Mobile betting accounted for 89.8% of the $68 million bet on the game. That share is down a few percentage points from December when 92.4% of all handle was bet online.
Colorado Super Bowl handle up nearly a third
Colorado’s gaming regulator did not put out a formal release but told LSR its Super Bowl betting grew 31.5% to $41 million in 2022.
Hold was 10.9% for $4.5 million in revenue. Colorado did not break out revenue for last year’s Super Bowl.
Mississippi feels Louisiana impact
Mississippi chose not to legalize full mobile sports betting this year. If their sports betting figures throughout the year mirror Super Bowl performance, though, there might be more motivation to pass a bill in 2023.
Super Bowl handle fell 21.1% compared to 2021. That is likely because mobile sports betting in Louisiana went live Jan. 28 with its first six sportsbooks. Retail betting launched Oct. 31.
It is not a secret that Mississippi’s betting industry was bolstered by the lack of legal betting in surrounding states. Louisiana’s legalization will almost certainly affect handle and revenue from Mississippi in 2022.
