The options for online sports betting in Louisiana have grown just in time for Super Bowl betting.
Louisiana Gaming Control Board Chairman Ronnie Johns signed the online Louisiana sports betting license for WynnBET this week. The sportsbook started taking wagers in the Bayou State Wednesday, a WynnBET spokesperson confirmed. An official announcement was released Thursday morning.
The launch gives Louisiana bettors seven online sportsbooks to choose from for Super Bowl betting. There are 40 possible commercial online skins in Louisiana, as well as one for the Louisiana Lottery.
WynnBET sports betting footprint expands
With the entry into Louisiana, WynnBET is live in nine states. Last week, the sportsbook launched in New York.
WynnBET’s access to the state comes through a deal with Caesars, and the sportsbook has former LSU and NBA star Shaquille O’Neal as an ambassador. Prior to this launch, WynnBET allowed bettors to pre-register on the app beginning in January.
The growing footprint for the sportsbook could be attractive, as Wynn Resorts is reportedly shopping WynnBET for $500 million.
Louisiana sportsbook options grow
The online Louisiana sports betting market launched Jan. 28 with six sportsbooks. The first weekend generated more sports betting activity per capita than the New York sports betting debut earlier in the month, according to GeoComply.
Sports betting in the state began with retail sportsbooks Oct. 31, 2021. In November, the sportsbooks took $27.6 million in bets, while December bets reached $39.5 million.
Next week’s LGCB meeting could reveal the January figures, including the first few days of mobile.
LA sports betting ready for Super Bowl
With the Jan. 28 launch, Johns was excited as it allowed the online sportsbooks to capture the excitement of former LSU quarterback Joe Burrow in the AFC Championship Game. Now, Burrow and his Cincinnati Bengals are in the Super Bowl.
According to FanDuel Sportsbook data released Wednesday, Burrow and current Bengals and former LSU teammate Ja’Marr Chase make up 50% of Super Bowl MVP bets in Louisiana.
US Super Bowl betting records coming
The American Gaming Association estimates Americans will bet more than $7 billion on the big game.
PlayUSA predicts legal sports betting on the game will reach $1 billion.
In 2021, legal sports betting on the Super Bowl reached $486.4 million.