The process to launch Missouri sports betting is in the midst of its next major step.
The Missouri Gaming Commission published its rules for MO sports betting last month. Now, interested parties must submit comments by July 16.
The commission will hold a public hearing July 17.
Missouri sports betting moves forward
Missouri voters approved sports betting November 2024. While initial hopes were a summer 2025 launch, Secretary of State Denny Hoskins rejected emergency rules in February.
Instead, the rules will go into effect August 30.
The MGC later confirmed a launch of Dec. 1.
Application period in MO
An application period for interested operators began May 15. Applicants interested in two licenses direct from the MGC must turn in applications by July 15.
Regulators will announced those two licensees Aug. 15, following a hearing Aug. 13.
Prospective licensees partnered with teams and casinos in the state must submit applications by Sept. 12 if they hope to be live for the December launch.
Show-Me State market
Missouri’s six professional sports teams can each partner with a sportsbook operator. The state’s 13 riverboat casinos can each partner with an operator, as well.
The MGC also has the two standalone licenses it will award.
Operators will be taxed 10% on sports betting revenue.
Known operators in Missouri
The MGC confirmed the first two applicants last month. DraftKings and Underdog quickly turned in their applications.
Neither operator has announced a partner.
Shortly after the successful ballot push, the St. Louis Cardinals announced a partnership with Bet365 in the market. Century Casinos later announced BetMGM as a partner for sports betting in the Show-Me State.
Other potential Missouri sports betting operators
A safe bet to join the market is US market leader FanDuel. Last year, FanDuel and DraftKings invested more than $40 million in the ballot initiative.
Fanatics is also a likely applicant to join the landscape. ESPN Bet operator Penn will likely apply through its land-based casinos in the state. Bally’s, Boyd Gaming and Caesars also operate casinos in the state.
Rush Street Interactive, parent to BetRivers, played up the Missouri launch during an earnings call this winter.
