New Year’s Sportsbook Promos: Best Offers for the Holiday Slate
The final day of 2026 and the first day of 2027 pack in one of the busiest betting windows of the year. New Year’s Eve falls on a Thursday, with the NHL Winter Classic, four college bowl games and a Thursday Night Football matchup on the board. New Year’s Day follows with a full slate of College Football Playoff quarterfinals at three of the sport’s most famous bowls.
Sportsbooks know the action will be heavy, which makes it a great time for new customers to take advantage of welcome offers and for existing customers to look for odds boosts and specials. Below, LegalSportsReport rounds up the best sportsbook promos available heading into New Year’s, along with codes, key terms and the full holiday sports schedule.
Top sportsbooks for New Year’s betting
These are the sportsbooks we recommend for the holiday slate:
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Holiday sports schedule: Dec. 31 and Jan. 1
The holiday starts with afternoon bowl games on Dec. 31 and builds to three CFP quarterfinals on Jan. 1. Here’s what’s on tap. All times are Eastern.
Thursday, Dec. 31, 2026
- ReliaQuest Bowl: Noon, Raymond James Stadium, Tampa, Florida
- Sun Bowl: 2 p.m., Sun Bowl Stadium, El Paso, Texas (CBS)
- Las Vegas Bowl: 3:45 p.m., Allegiant Stadium, Las Vegas (ESPN)
- NHL Winter Classic, Colorado Avalanche at Utah Mammoth: Evening, Rice-Eccles Stadium, Salt Lake City
- Texas Bowl: 7:30 p.m., NRG Stadium, Houston
- Thursday Night Football, Baltimore Ravens at Cincinnati Bengals: 8:15 p.m., Paycor Stadium, Cincinnati (Prime Video)
Friday, Jan. 1, 2027
- Peach Bowl (CFP quarterfinal): Mercedes-Benz Stadium, Atlanta
- Rose Bowl (CFP quarterfinal): Rose Bowl, Pasadena, California
- Cotton Bowl (CFP quarterfinal): AT&T Stadium, Arlington, Texas
The three quarterfinals will fill kickoff windows at noon, 4 p.m. and 8 p.m. ET, with each game’s slot assigned on CFP Selection Day in early December. The fourth quarterfinal, the Fiesta Bowl, is played on Dec. 30, so its result will help shape the semifinal picture before New Year’s Eve even starts. For bracket odds and specials, see our College Football Playoff promos.
The Winter Classic puts the Mammoth in front of a home crowd at the University of Utah’s football stadium against a Central Division rival. Outdoor elements like wind, cold and ice quality can affect play, so it’s worth factoring conditions into totals and puck line bets.
New Year’s sportsbook offers compared
Welcome offers change regularly, so double-check the terms in each sportsbook’s app before you sign up. Here’s what the leading books are offering new customers.
DraftKings Sportsbook: New Year’s offer and boosts
The current DraftKings Sportsbook promo gives new customers $150 in bonus bets after an opening bet of $5 or more, paid out in installments over 14 days, plus a deposit bonus of up to $1,000. No promo code is required when you sign up through our links. DraftKings also typically rolls out profit boosts and same-game parlay specials for marquee holiday games like the CFP quarterfinals.
FanDuel Sportsbook: New Year’s offer and boosts
The latest FanDuel promo pays new users $50 in bonus bets per day for five days, up to $250 total, when they deposit at least $5 and place a wager of $5 or more each day. Bonus bets expire seven days after they’re issued. With five straight days of action available, the offer lines up well with a holiday stretch that runs from the late bowl games through the opening weekend of January.
BetMGM Sportsbook: New Year’s offer and boosts
New customers who sign up with the BetMGM promo code LSRPLAYSB can get up to $1,500 back in bonus bets if that opening bet doesn’t win. In Michigan, New Jersey, Pennsylvania and West Virginia, BetMGM instead pays $150 in bonus bets for a winning $10 opening wager. Bonus bets expire seven days after they’re issued.
Caesars Sportsbook: New Year’s offer and boosts
Enter the Caesars promo code LSRDYW, deposit at least $10 and place a first real-money bet of $1 or more to receive 10 profit boost tokens. Each token doubles the winnings on wagers up to $25, and the boosts stay active for 14 days, which covers the entire New Year’s stretch.
Bet365 Sportsbook: New Year’s offer and boosts
Sign up with the code LSRBET at bet365 Sportsbook, deposit at least $10 and make an initial $10 bet at odds of -500 or longer to receive $200 in bonus bets, win or lose. The bonus bets must be used within seven days.
Fanatics Sportsbook: New Year’s offer and boosts
The Fanatics Sportsbook promo, available with the code BONUSLSR, can deliver up to $1,000 in FanCash over a new customer’s first 10 days. Place a wager of at least $1 each day, and Fanatics matches it in FanCash up to $100 per day. FanCash expires seven days after it’s issued and can be used on more bets or on team gear from Fanatics.
How to claim a New Year’s sportsbook promo
Getting started takes only a few minutes at most sportsbooks.
- Choose a sportsbook from our list above and use our link to open the sign-up page.
- Create your account, entering the promo code if the offer requires one.
- Make a deposit that meets the offer’s minimum requirement.
- Place a qualifying first bet, paying attention to any minimum odds or wager amounts.
- Review the full terms, including expiration dates for bonus bets or boosts, so you can use them before they lapse.
Sportsbook offers are only available to new customers who meet the legal betting age (21+ in most states) and are located in a state where that sportsbook operates.