Brad Allen

Brad has been covering the online gambling industry in Europe and the US for more than four years, most recently as the news editor at EGR Global.

Caesars sportsbook app

Caesars Relaunches ‘Unified’ Sports Betting App Following William Hill Migration

Caesars unveiled a new unified sports betting app following its integration with William Hill. The casino giant announced Monday it relaunched Caesars Sportsbook on William Hill’s Liberty platform. It also integrated Caesars’ loyalty program Caesars Rewards into the app. The majority of William Hill sportsbooks also rebranded to Caesars Sportsbook, with a handful of exceptions. The […] Read More
Posted on: August 2, 2021 | Industry News Sports Betting | Brad Allen
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