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Nearly a year after shuttering its WV sports betting operations, Delaware North today announced IGT as its new sportsbook partner.
The agreement between the companies allows IGT to power retail and mobile sports betting in West Virginia at Wheeling Island and Mardi Gras. It also gives IGT the retail operation for sports betting in Arkansas at Southland.
IGT replaces Miomni as the WV sports betting partner for Delaware North’s two properties in the Mountaineer State. The additions of West Virginia and Arkansas shops push IGT’s US sports betting presence to 11 states.
The entertainment giant closed both its BetLucky app and retail WV sports betting in March 2019 because of a dispute involving Miomni and EnterG. Delaware North ran online sports betting operations in West Virginia for just four months before the closure.
State lottery director John Myers strongly suggested last week that Delaware North’s return appeared imminent. Although DraftKings Sportsbook and FanDuel Sportsbook went live in 2019, the loss of the BetLucky app negatively affected tax revenue to the state.
Betgenius will take a role as a data provider and will assist with trading at the three properties in WV and Arkansas.
Genius also will work with IGT at Saracen in Arkansas, Q Casino in Iowa and Mill Casino in Oregon.
Brian Hansberry, Delaware North Gaming Division President:
“IGT is a serious sports betting technology provider with a proven commitment to customer success, excellent global reputation, and a reliable, omni-channel sports betting solution for the U.S. market. We believe the IGT PlaySports solution will help us establish Delaware North as a preferred sports betting provider in West Virginia and Arkansas.”
Enrico Drago, IGT PlayDigital Senior Vice President:
“We’re proud to add Delaware North to our growing list of U.S.-based customers leveraging PlaySports technology to offer reliable, best-in-class sports betting experiences to their patrons. Delaware North can count on IGT’s experienced team and trusted technology to help build a sports betting business that can scale for the opportunities of today and the future.”
Jack Davison, Betgenius Chief Commercial Officer:
“The winning combination of Betgenius’ trading operations and data along with IGT’s PlaySports platform has driven profits, growth and operational excellence across dozens of sportsbooks in the US. Today’s announcement in partnership with IGT and Delaware North signifies our growing investment in the rapidly expanding US sports betting market.”