It took the online poker industry nearly a decade to open up a serious discussion about balancing the (often-conflicting) needs and wants of expert and casual players.
But, barely a year into the first growth spurt for daily fantasy sports, the “skill gap” issue already occupies a prominent place in the conversation concerning the industry’s future.
Pick big names and see who does better
The latest voice to weigh in: Jeremy Levine, co-founder of StarStreet, who (along with StarStreet partner Nicolo Giorgi) recently debuted a new fantasy sports product built specifically for incremental, mobile-based play: Draft.
The goal with Draft, Levine recently told Forbes, is to create “the lowest-barrier, casual [fantasy] game that you can just pop into,” so that players can “just pick stars and see who will do better.”
Lessons learned from StarStreet
There, in a bid to secure liquidity and market share, the focus was on attracting players who could generate high volumes of entries.
The downside: that player cohort is largely made up of highly-skilled players that are likely to hold a substantial edge over the average one-day fantasy sports customer.
And that means the deposits of those casual players risk being eaten up at a rapid rate that results in a sub-par experience for said player.
“When we did StarStreet, we got all the best players playing on there, which is actually a bad thing,” Levine said.
“If you’re a poker player, you don’t want to play against Phil Ivey.”