PrizePicks has added a second Major League Baseball partnership in as many days, announcing Thursday that it has signed a multi-year agreement with the San Francisco Giants.
The announcement comes one day after PrizePicks was named the official daily fantasy partner of the San Diego Padres, another pro team located in California, the largest DFS market where sports betting is illegal.
It also comes as the state attorney general continues to review whether certain DFS games constitute illegal gambling under state law.
PrizePicks promos at Oracle Park
The partnership gives PrizePicks a branded presence throughout Oracle Park, including rotating signage behind home plate, LED displays on both baselines, and branding across the stadium’s right field strikeout counter.
“We are thrilled to team up with a legendary organization like the San Francisco Giants,” PrizePicks Chief Marketing Officer Mike Quigley said in a press release. “PrizePicks is committed to bringing unique experiences to our players around the country and is excited to strengthen our connection with baseball fans in San Francisco and across the United States.”
As part of the agreement, Giants fans will be able to participate in an in-game promotion: If San Francisco pitchers record 12 or more strikeouts in a home game, one fan will be selected to win a $12,000 PrizePicks lineup and future game tickets through a text-to-enter contest.
Uncertain California sports betting market
PrizePicks continues to operate in California amid regulatory uncertainty regarding pick’em-style fantasy contests.
The state attorney general’s office is actively reviewing whether such games, which resemble fixed-odds sports betting, violate California gaming law. The review began in 2023 following a request from state Sen. Scott Wilk, who questioned whether the contests rely too heavily on chance to remain legal under existing statutes.
Recent enforcement actions in New York and Michigan have banned similar pick’em-style contests, stating they operate as unregulated sportsbooks and must obtain licenses to continue offering them. Tribal gaming leaders in California have raised similar concerns, arguing that such offerings infringe on their exclusive rights to Class III gaming.
Efforts to legalize online sports betting in California have recently restarted, with commercial operators and tribal leaders discussing a framework that would give tribes full control of a statewide digital betting market. Any proposal would require a constitutional amendment and likely appear on a future ballot, though tribal leaders have indicated that a final agreement remains far off.
